MarketSmart Interactive Consolidates with MarketSmart Advertising
This is no longer search engine news. By now most of the world is aware that MSI became a part of MSA on Friday. I ve been reading several posts about what people think happened and what could have been done to change it. Initially, I was going to write a long post about:- The original management team and their unwillingness to accept (or even listen to) problems
Jeremy
Yahoo Promotes Lawyer to “Click Fraud Czar”
Search Engine Land reports that Yahoo has appointed Reggie Davis as “Vice President of Marketplace Quality” to address concerns regarding invalid and fraudulent clicks. Barry adds over at Search Engine Land that 12 to 15% of search ad clicks are…

Build Better Site Maps
Site maps are primarily for humans visiting your site, but it also makes it easier for all of the search engines to spider your sites because your links are all listed on one page.