Bing, SEO, and Google

Written by je on December 1st, 2009

Bing is doing its best to differentiate itself from Google.
Attempting to claim some high ground, Microsoft is
positioning Bing as the world’s first “decision engine” as
opposed to its predecessors, the search engines.
Differentiation requires using different algorithms and a
new design on the search engine results page. New design or
not the SERP’s on Bing do resemble Google’s at first
glance.

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