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  • Google Improves Control of PPC Exposure With Modified Broad Match
    by Mike Fleming If you manage a PPC account, you know that for several years now AdWords has had three match types: exact, phrase, and broad.  You also know what they mean and how your keywords are matched to search queries.  Up until a couple of years ago, broad match meant that the keywords in your phrase were matched to queries that had all of your words […]
  • Do Keywords In Your Domain Matter?
    by Sage Lewis This is a question I get asked all the time. Get the final answer right here. Inspired from this article at Search Engine Roundtable Be sure and visit our small business news site. […]

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